INOV 210


Week 11

Inov210
Technical Writing, Proposals and Presentations

Week 11

For this week we will go over ELEMENT SIX.
Persuasive Performance

What does Gitomer mean: Vocal Variety

Vocal variety covers the 4 P’s:

  1. Power (or volume)
  2. Pitch - music emotions
  3. Pace - Speed up to heighten the emotion, Slow down when delivering key phrases
  4. Pauses - 
    1. Short pauses  signal the end of a clause or sentence.
    2. Longer pauses signal the transition between major points or stories.
    3.  The preceding pause signals to the audience that you are about to say something important.
    4. The following pause gives the audience time to reflect on what you just said and internalize it. *
    5. Pauses can also be used to enhance audience interaction
    6. Jobs opens with a compliment for the audience: “I am honored to be with you today for your commencement from one of the finest universities in the world.” He follows that by showing humility in admitting that he never graduated college. In just a few sentences, he has made the audience feel very good about themselves, and increased their receptiveness to his message.
Use a gradual build in pitch as you take us to your main point.

Try an open rising inflection on a question to wake us up!

Use changes of pace to give different weight to what you are saying.

Perhaps quieter rather than louder at key passages.

Simple rule : "new pitch, new thought"

Speech Critique - I Have a Dream - Martin Luther King Jr.

Much of the greatness of this speech is tied to its historical context, a topic which goes beyond the scope of this article.

Instead, I’ll focus on five key lessons in speechwriting that we can extract from Martin Luther King’s most famous speech.

  1. Emphasis phrases by repeating at the beginning of sentences
  2. Repeat key “theme” words throughout your speech
  3. Utilize appropriate quotations or allusions
  4. Use specific examples to “ground” your arguments
  5. Use metaphors to highlight contrasting concepts



Humorous Opening Segment

The first six minutes of this sixteen-minute speech are devoted to establishing rapport with the audience. Gore does this with several humorous observations and stories.





http://ronansonlinekaraoke.com/

 
What does Gitomer mean: Gestures    
What does Gitomer mean: Body Language